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New York Times swings to loss in first quarter, Looking for more digital acquisitions

2008.04.26

New York Times Co. said Thursday it swung to a first-quarter loss, hurt by a charge and a steep decline in advertising revenue at its newspapers, giving another indication that the environment remains highly challenging for the industry.

 
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Google in search to sell its advertising to newspapers

2007.12.30

AFTER colonising cyberspace, Google is going into the newspaper business. The search engine giant is in talks with several newspaper publishers to sell space in their pages to its online clients.

 
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FT Owner Eyes Web Site for Future Growth

2007.12.20

Mergermarket.com, a business intelligence Web site, is a key plank in how Financial Times owner Pearson intends to future-proof itself against the increasingly difficult newspaper business. Mergermarket's revenues are purely subscription-based; not a penny comes from advertising.

 
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Newspapers Scramble to Capture Web Ads

2007.12.20

Newspapers are scrambling to change the way they sell advertising online. Now, for the first time, pure-play Web companies have the biggest share of the local online-ad market. In 2007, Web firms captured a 43.7% share, while newspapers had a 33.4% share.

 
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UK Tabloid The Sun Connects Print to Mobile

2007.12.15

News Corp's U.K. tabloid newspaper The Sun is linking print to mobile phones in an effort to make the paper more interactive and enable more efficient ROI measurement for advertisers. The system uses barcodes called Quick Response or QR codes to grant users access to Internet content on their cell phones.

 
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New York Times May Suffer If Murdoch Attacks

2007.12.15

New York Times May Suffer If Murdoch Attacks, FT's `Lex' Says

The New York Times Co. may suffer if News Corp. Chairman Rupert Murdoch aggressively challenges its flagship newspaper by cutting the Wall Street Journal's cover price and boosting its national distribution, the Financial Times said in its ``Lex'' column

 
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